Beauty meets innovation in this global-Indian partnership!
Estée Lauder Companies has signed a historic MoU with Startup India to support women-founded startups through their BEAUTY&YOU India program – the first partnership of its kind between a global beauty giant and Startup India.
ELC’s investment in women-led Indian beauty startups creates a strategic bridge between global expertise and local innovation. This is the kind of cross-border collaboration that drives sustainable growth and mutual value creation.
What is the news?
- Estée Lauder, with 14+ prestigious brands already reaching 19,000 pincodes across India, is expanding its BEAUTY&YOU program specifically to support women entrepreneurs.
- The company is exploring domestic manufacturing opportunities while deepening its 20-year presence in the Indian market.
Why is it interesting?
- This partnership demonstrates how global beauty leaders are recognizing India not just as a market but as a source of innovation and entrepreneurial talent. The BEAUTY&YOU program has already attracted 1,500+ applicants from 150+ cities, offering grants, mentorship, and industry access.
Read more: Estée Lauder partners with Startup India to boost local innovation, cosmetics production – CNBC TV18