Here’s another uniquely India-to-the-globe story! BITS Pilani alumni building a Mixed Reality infrastructure platform from Bengaluru that’s now powering experiences for Google, Samsung, and Emirates worldwide.

What is the news?

  • Flam has raised $14 million in Series A funding led by RTP Global, with participation from Dovetail and strategic investors.
  • Total funding now stands at $22 million since founding in 2021.
  • The platform delivers real-time 3D and MR experiences without app downloads, with latency under 300 milliseconds.
  • Expansion planned across North America, Europe, and Middle East, while strengthening Asia presence.

Why is it interesting?

  • Classic India-first, global-scale trajectory, founded by BITS Pilani alumni operating from San Francisco and Bengaluru, serving 100+ global brands.
  • Their platform drives higher engagement versus traditional digital formats, validated by deployments in US Presidential Elections and major enterprise clients.
  • The focus on GenAI-powered tools and infrastructure scaling positions them at the intersection of immersive tech and enterprise transformation. As Nishit Garg from RTP Global notes, they’re building a “category-defining company” in the emerging MR infrastructure space.

Read more at: Flam raises $14M in Series A round led by RTP Global