Pocket FM logs 68% revenue growth in FY25

Pocket FM’s India-to-global journey demonstrates how Indian content platforms can successfully build for the world.

What is the news?

• Bengaluru-based audio series platform Pocket FM (now Pocket Entertainment) has reported a 68% YoY revenue increase to Rs 1,768 crore for FY25, with ARR around Rs 2,000 crore.
• The company, founded in 2018 and backed by Lightspeed, Tencent, and Goodwater Capital with $196M in funding, has strategically expanded from India to establish profitable operations in the US, and more recently into Europe where it’s already generating Rs 100 crore in ARR.

Why is it interesting?

• Pocket FM is the perfect case study for the India-global playbook- starting with product-market fit in India before successfully taking its entertainment offering to international markets with a unique microtransaction model that now drives 85% of its revenue.
• Their AI-powered content strategy is particularly noteworthy, generating over 50,000 AI shows that have delivered Rs 50 crore in revenue while reducing content costs by 2-3x. This innovative approach to scaling content production shows how Indian startups can leverage cutting-edge technology to win globally.

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